About me
I'm a product designer who regularly uses "Oof, that's clean" and "What's that mean in code?" in her day to day.
In my spare time, you’ll find me advocating for mental healthcare, walking my dog around Brooklyn, or making art with friends.
Best way to reach me is at shay.sy.lee@gmail.com
Experience
2022 - PRESENT
Sr. Product Designer, Design Systems
Zocdoc
Led Zocdoc’s design systems effort, building Mezzanine from the ground up. Established the structure and strategy towards a robust system library, facilitated adoption with Product management and executive leadership, designed components’ styling and behavior in Figma, developed alongside engineers, audited live functionality for quality assurance, mentored Design adoption, and documented guidance for org-wide reference.
Managed the design system’s development roadmap and production in collaboration with the team’s Engineering Manager. Achieved a balance between impactful results, high-quality deliverables, and accessibility wins—all while optimizing engineering efforts for both speed and cost-effectiveness.Managed Mezzanine’s development roadmap and production in collaboration with the Engineering Manager. Achieved a balance between impactful results, high-quality deliverables, and accessibility wins, all while optimizing engineering efforts for both speed and cost-effectiveness.
Fostered a higher standard of design execution throughout various initiatives. Participated in design reviews to ensure design system adoption and to address new component needs. Empowered teams across the company to adopt and contribute to the design system.
2021 - 2022
Product Designer, Search
Zocdoc
Drove impact in enhancing the browsing experience and interface as the Search team’s primary product designer. Facilitated research to understand customers’ key decision-making priorities in the care journey. Obtained a deep understanding of the healthcare industry and business priorities that informed product strategy.
Enhanced the overall product experience through comprehensive efforts in refining information architecture and implementing end-to-end feature enhancements. This was exemplified by notable improvements in reinforcing patient fit, surfacing key provider quality, and optimizing appointment browsing paradigms. These projects not only significantly increased booking conversion rates but also contributed to an overall improvement of the patient experience.
Mentored engineers to grow the team’s executional skills and provided regular feedback to ensure quality live experiences.
2019 - 2021
Product Designer
Knotch
Joined growth stage as the first Product Design hire. Led the overhaul of design processes across Design and Engineering disciplines from the ground up. Introduced and utilized Figma to translate teams onto design systems with dynamic artifacts. Maintained Knotch’s design system on Figma.
Ideated, designed, and shipped Knotch's full product experience. Responsible for maintaining living documents that catalog product requirements and interface decisions.Managed Mezzanine’s development roadmap and production in collaboration with the Engineering Manager. Achieved a balance between impactful results, high-quality deliverables, and accessibility wins, all while optimizing engineering efforts for both speed and cost-effectiveness.
Regularly communicated and collaborated with the Chief Creative Officer, product leads, internal stakeholders, and engineers to scope quarterly deliverables and releases. Tested prototypes with stakeholders and customers to collect feedback and discover opportunities.
Worked fluidly in both Product and Marketing capacities to strengthen company branding and visual identity. Designed Knotch’s inaugural Pros & Content Conference, which has hosted 300+ guests and speakers such as Gwyneth Paltrow, Danny Green from the Lakers, and United States Ambassador Susan Rice.
2018
Kleiner Perkins Design Fellow
Helix DNA
Kleiner Perkins Caufield & Byers Design Fellow with Helix DNA. Led product design on concepts for a Helix API and helped organize the Helix marketplace with a standardized digital display.
2017
Strategy Intern
Stink Studios, NY
Recognized as one of the 10 Best Agencies in New York City by Awwwards. Strategical research for campaigns with companies such as Google, Coty Partners, and Planned Parenthood.
Education
2014 - 2018
Stanford University
B.S. in the Program of Science, Technology, and Society
Dedicated studies in Human-Computer Interaction with a focus in UX/UI. Interests explored how new technologies affect social behavior and human decision-making.
Tools I Love
FOR DESIGN AND PROTOYPING
Figma
Expert in utilizing Figma to design user interfaces, collaborate with teammates, build high-fidelity prototypes, and maintain component and style libraries.
FOR PIXEL PERFECT SOLUTIONS
Adobe Creative Suite
Proficient with Illustrator and Photoshop for pixel-perfect solutions.
FOR CUSTOM SITES
Webflow
Applied technical knowledge of Webflow to build web solutions such as this site, from scratch!
Currently I'm ...
Listening to ...
Every Outfit, a podcast and viral Instagram account where fashion and pop culture collide, from the twisted minds of Chelsea Fairless and Lauren Garroni.
Loving ...
my Kindle! I take it with me everywhere. Read with me on Goodreads.
Learning ...
how to to perfect homemade Korean dishes like 오이지
Living for ...
the perfect cup of coffee. If you're ever in Brooklyn, you might find me at Ceremonia, Cafe Bureau, or Lattente with an oat latte.